Screen design, printed matter and publications.
Scrutineer Publishing works on behalf of, and alongside, artists, writers and poets to enable the production of book works and written artefacts. The Scrutineer is the artist and designer Rachael Adams.
Design and production of: Websites > to showcase and promote your work > Branding > a form of visual story-telling, with informative content and graphics > Digital Strategy > an evolving process of creative thinking and problem-solving for online platforms > Blog/Tweet/Instagram > to share ideas and knowledge whilst gaining and cultivating relationships > Marketing > design communicating brand > Project Management > identifying the aim and heading in that direction whilst sticking to a budget and keeping the reins on ‘creep’. Easy.
Project creep, in project management, refers to uncontrolled changes or continuous growth in a project’s scope. This can occur when the scope of a project is not properly defined, documented, or controlled. It is generally considered harmful.
If you’ve got a practice to promote, a book to launch or an exhibition to organise, The Scrutineer, Rachael Adams, will make sure your project progresses on time, meeting the deadline, avoiding project-creep, and generally making the experience a positive and worth-while one, (rather than an anxious and awkward one). Rachael has much experience working as an Art Director and Graphic Designer, a Visual Communications Lecturer and Fine Art Practitioner. She’s probably experienced every scenario – the cock-ups and the joys – of Creative Projects, and can bring all the lessons learned to benefit your project.
Ongoing Support > The Scrutineer won’t drop you the minute you’re published. From website maintenance and social-media marketing to ongoing strategy coaching, she’s happy to keep up the support.
Empathy + Analysis + Art = The Scrutineer’s kind of Design
Empathy, noun: empathy, the ability to understand and share the feelings of another. Analysis, noun: analysis; detailed examination of the elements or structure of something, typically as a basis for discussion or interpretation. Art, noun: art; the expression or application of human creative skill and imagination, typically in a visual form, producing works to be appreciated primarily for their beauty or emotional power.
She is exceptionally qualified > 25 metre Swimming Certificate > GCSE Art, Drama, English Language & English Literature; (with that kind of State encouragement, thank goodness Art Colleges – pre-curriculum – accepted common muck on the basis of fighting spirit & an inkling of potential…) > DATEC Diploma in Foundation Studies > A Level Art; A Level Etching (Improved mimicry of ‘everso Nicely Spoken’ after mixing with a Buckinghamshire ‘new sort’) > BA (Hons) Degree Fine Art Painting > Driving Licence > Self-Employment (with Thatcher’s Surprising Triumph, the Enterprise Allowance Scheme) > Post Graduate Diploma in Narrative Illustration/Editorial Design > MA Sequential Art > Level 2 Numeracy (oh, no – you can’t lecture in Art without a Maths qualification > City & Guilds Teaching thingy… Whoo hoo